Steel

We procure and supply a diverse range of steel products, primarily for the automotive industry. By managing the entire value chain, we ensure efficient and high-quality services. Additionally, we are dedicated to managing new materials that meet the demands of electrification and lightweighting, while creating added value that transcends traditional trading frameworks.

Products and Services

With our extensive experience in managing and operating material supply chains coupled with our competitive procurement capabilities, we are able to propose optimal material supply models.
Beyond value chain management, we harness our global expertise in steel handling to identify new suppliers and craft tailored proposals for our customers. This allows us to establish a comprehensive support system from development to mass production supply.

Products Handled

  • Regular Steel Sheets (Hot-Rolled Sheets, Cold-Rolled Sheets, Surface-Treated Sheets, Hot-Stamped Sheets, etc.)
  • Special Steel (Wires, Rods, etc.)
  • Stainless Steel (Sheets, Pipes)
  • Electrical Steel Sheets
  • Aluminum Sheets (Rolled Materials, Extruded Materials, etc.)
  • Steel Powder
  • Others

Strengths and Features

Drawing on our extensive experience and global network developed over years of Honda business, we enhance the competitiveness of a diverse range of customers worldwide, both within and beyond the Honda Group. In addition to our steel processing bases in China and India, we collaborate with external business partners to create synergies between our trading and processing functions. This enables us to propose and deliver materials precisely tailored to meet customers’ needs.

China

Guangzhou Pearl Steel Center Co., Ltd.

Processing Category: Slitting, Cutting Plate, TWB

Cutover: April 2003

Wuhan Excellent Steel Center Co., Ltd.

Processing Category: Slitting, Cutting Plate, TWB

Cutover: March 2007

India

Rajasthan Prime
Processing Center Pvt.
Ltd.

Processing Category: Slitting, Cutting Plate, Configured Blanking, TWB

Cutover: December 2008

Rajasthan Prime Steel Processing Center Pvt. Ltd. (India)

Solutions

Supplying Aluminum Sheets to Support Vehicle Lightweighting

We work closely with customers’ R&D and procurement departments, with aluminum rolling manufacturers, to supply high-value-added materials for environmentally friendly vehicles with stringent lightweighting requirements.
For example, our materials are used in the engine hood of the Honda “CIVIC,” and we continue to meet the diverse needs of a wide range of customers.

Establishing a Centralized Procurement Scheme in China

In the early 2000s, we established a centralized procurement supply chain to support the expansion of local vehicle production for our customers. Additionally, through joint investments with partner companies, we established coil centers (Guangzhou Pearl Steel Center Co., Ltd. and Wuhan Excellent Steel Center Co., Ltd.). Today, we supply steel materials not only to the Honda Group but also to various other customers, contributing to stable production and cost reduction.

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